MJBizCon

Apparel Design, Campain Design, Packaging + Illustration

The Creative team at Calyx developed custom uniforms and promotional materials for MJBizCon, including t-shirts, polos, blazers, masks, backpacks, fanny packs, pocket squares, and promotional labels for display cases and giveaways. We ensured a sleek, tech-inspired, cohesive design language across all items, enhancing our presence at the event and future trade shows.

For this show, I had the opportunity to be chosen as a finalist after hundreds of submissions, for MJBizCon's annual t-shirt contest, which was sold at the merch booth during the three day event. My playful design featured a whimsical skeleton in a farmer's hat tending cannabis plants in a vibrant greenhouse, blending humor with the show's "Dare to Grow" slogan. I’m thrilled my design resonated with attendees, and it was incredibly rewarding to see the design purchased and worn around the convention, it even sold out by the end of the show!

Art Direction: Amanda Abramo, Nicole Erickson
Creative: Myself, Laura Mae Barboza